Toby Price riding a dirt bike through sand with a Red Bull branded helmet and Alpinestars enduro gear.
Image 30551735271650 Rally

Toby Price

Toby Price is the definition of toughness and tenacity in rally racing. A two-time Dakar Rally Champion and off-road icon, the Australian legend has become one of the most versatile and fearless competitors in motorsport - whether navigating brutal desert stages or charging through high-speed terrain. Price isn’t just fast - he’s unbreakable.
Toby Price wearing a Red Bull KTM enduro jacket by Alpinestars sitting on a motorcycle with a blue sky background
About Toby Price
Team
Red Bull KTM Factory Racing
Country
Australia
Date of birth
August 18th, 1987
Place of birth
Hillston, Australia
Toby Price riding a Dakar rally bike on a sandy desert landscape with dust trail
Career Highlights
2x Dakar Rally Champion (2016, 2019)
Multiple Dakar podiums and stage wins
2023 Dakar Rally – 2nd Overall by just 43 seconds
Finke Desert Race Champion (7x bikes, 2x cars)
Only rider to win Dakar with a broken wrist
Dual-discipline racer: elite on both two and four wheels
The Iron Man of Dakar: Toby Price

Toby Price’s legend was forged in the harshest deserts on Earth. After dominating the Australian off-road scene - including multiple wins at the Finke and Hattah Desert Races - he took on the Dakar Rally, where he stunned the world by winning in just his second attempt in 2016.
He added a second Dakar title in 2019 - despite racing with a broken wrist - and has remained a constant threat ever since, narrowly missing a third title in 2023. Known for his toughness, humility, and no-excuses mentality, Price is a hero in Australia and a titan in the world of rally-raid.

Photo credit: Red Bull Content Pool

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